Aquarium Dvd Postcard Wins National Award

August 17, 2006

The “Silver Telly” recognizes only the top 10% in the nation

The Oregon Coast Aquarium’s DVD Postcard has received the top honor at the 27th annual Telly Awards. From more than 12,000 entries received from all 50 states and numerous foreign countries, judges of the 27th Annual Telly Awards bestowed the program’s top honor — a Silver Telly Award — on a local company, Digital Video Designs of Newport for its entry, “The DVD Postcard of the Central Oregon Coast featuring the Oregon Coast Aquarium.” The DVD Postcard was narrated by Cindy Hanson, the Aquarium’s Public Relations Manager.

“We’re consistently rated among the nation’s top ten aquariums, so it’s good to see this project win a national award,” said Aquarium President Dale Schmidt. The silver award, in the "Travel & Tourism" category, is awarded to only the top 10% of more than 12 thousand entries received from around the world.

Digital Video Designs was in good company in the competition, as the Telly Awards showcase the very best work of some of some of the most respected ad agencies, media production companies, corporate video departments, television stations and cable operators in the world; Microsoft, Walt Disney Studios and Comcast Spotlight are representative of the diversity and caliber of firms that participate. Noting that only 7 to 10% of entries are honored with a Silver Telly, the judges stated, “Earning a Telly Award is a significant creative achievement.”

Howard Shippey, owner of Digital Video Designs, who also videographed and produced the piece, said people seem to be genuinely moved by the DVD’s footage. “One woman told me she found the imagery on the Postcard so beautiful, it brought tears to her eyes,” said Shippey. “At that moment, all the time and effort to create the piece became totally worthwhile.” This is the second time in six months that one of Shippey’s projects received national recognition. In February, he was honored with a 2005 Aegis Award for a Digital Video Brochure produced for a resort.

The DVD Postcard of the Central Oregon Coast featuring the Oregon Coast Aquarium looks and mails just like any regular postcard, with one significant difference: tucked inside each one is a mini-DVD disc featuring some of the most beautiful imagery the Oregon Coast has to offer with a special menu button featuring the Oregon Coast Aquarium. The DVD Postcard is available at the Oregon Coast Aquarium Gift Shop.